Notino YouTube Ads: Video Campaigns and Creative Examples

#863 YouTube advertiser by spendRetail EcommerceItalyVerify on Google Ads Transparency Center

Notino is a European beauty e-commerce retailer offering perfumes, cosmetics, and haircare products. Across 6 markets, its YouTube advertising features 70+ ads with 117M total views, heavily focusing on seasonal promotions like Black Friday sales and Christmas gift offers.

Est. total spend
$352K – $2.9M
All-time, estimated range
Ads indexed
73
Total views
117M
Markets
6
Countries the ads ran in

Most-viewed Notino YouTube ads

Top 20 by views · list updated

See all 73 Notino ads

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About Notino

notino.it is the Italian online store for Notino, a European e-commerce retailer of perfumes, cosmetics, haircare, and beauty products. The platform serves consumers in Italy, offering a wide selection of international and local beauty brands. Operated locally by Notino Italia s.r.l., the parent company Notino s.r.o. was founded in 2004 in the Czech Republic by Michal Zámec and now operates across over 25 European markets.

Company
Notino Italia s.r.l.
Category
Beauty and cosmetics e-commerce
Headquarters
Italy
Advertises in
6 countries

Notino YouTube ads — FAQ

Notino advertises perfumes, cosmetics, haircare, and beauty products on YouTube. It is the Italian online store for a European beauty e-commerce retailer operated locally by Notino Italia s.r.l.
Notino's YouTube ads largely focus on seasonal shopping events, including Black Friday discounts, free shipping offers, and Christmas sales, along with specific fragrance campaigns such as Dolce & Gabbana Light Blue.
Notino uses a mix of horizontal and vertical video formats, with the vast majority of its video ads running as short spots that are up to 15 seconds long.
Notino advertises on YouTube primarily in Italian, alongside campaigns running in English.
AdSee has indexed 73 YouTube ads from Notino, with 117M views in total, shown in 6 countries.
Notino's YouTube ads in the AdSee library ran most often in Italy, Poland, Slovakia, Hungary and the Czech Republic. In total they were shown in 6 countries.
AdSee estimates Notino's YouTube ad spend at $352K – $2.9M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Notino.
The most-viewed Notino ad in the AdSee library is “Notino Black Friday Sale - Up to 30% Off”, with 12.7M views on YouTube.
Notino's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR15014837622478471169?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.