The bright red background and the animated couple engrossed in watching TV.

The ad opens with a stylized animation of a couple sitting on a couch, watching TV and eating snacks. A cat is perched on the back of the couch. The scene transitions to show the animation on a smartphone screen, held by a person. Confetti falls around the phone. The ad then shows a box of Pim's biscuits in front of the phone. The text on the phone screen changes to "Créez votre carte musicale et partagez-la avec vos proches."