LU YouTube Ads and Campaign Examples

#2738 YouTube advertiser by spendRetail EcommerceFrance

LU is a French brand of biscuits and baked goods owned by Mondelēz International. Across 18 video ads generating 23.1M views in France, its YouTube advertising centers on promotional campaigns featuring products like Pim's, Prince, and Cent Wafers, highlighting personalized musical cards for everyday moments.

Est. total spend
$254K – $623K
All-time, estimated range
Ads indexed
18
Total views
23.1M
Markets
1
Countries the ads ran in

Most-viewed LU YouTube ads

Top 18 by views · list updated

LU Belgium — LU Pim's — Créez votre carte musicale (YouTube video ad)0:06

LU Belgium

LU Pim's — Créez votre carte musicale

4.9M views
LU Belgium — Lu Pim's — Zingende Kaart (YouTube video ad)0:06

LU Belgium

Lu Pim's — Zingende Kaart

4.8M views
LU Belgium — LU Cha-Cha — Create and Share a Musical Card (YouTube video ad)0:10

LU Belgium

LU Cha-Cha — Create and Share a Musical Card

1.4M views
LU Belgium — LU Prince - Maak jouw zingende kaart (YouTube video ad)0:10

LU Belgium

LU Prince - Maak jouw zingende kaart

1.2M views
LU Belgium — LU Prince - Joyeux 6 mois du même film regardé en boucle ! (YouTube video ad)0:10

LU Belgium

LU Prince - Joyeux 6 mois du même film regardé en boucle !

1.2M views
LU Belgium — LU Mini Crackers — Create a Singing Card (YouTube video ad)0:10

LU Belgium

LU Mini Crackers — Create a Singing Card

1M views
LU Belgium — Pim's — Joyeux 2 mois de « allez, encore un épisode » ! (YouTube video ad)0:10

LU Belgium

Pim's — Joyeux 2 mois de « allez, encore un épisode » !

1M views
LU Belgium — LU Cha-Cha — Maak jouw zingende kaart (YouTube video ad)0:10

LU Belgium

LU Cha-Cha — Maak jouw zingende kaart

1M views
LU Belgium — Cent Wafers — Maak jouw zingende kaart (YouTube video ad)0:10

LU Belgium

Cent Wafers — Maak jouw zingende kaart

1M views
LU Belgium — Cent Wafers - Create Your Musical Card (YouTube video ad)0:10

LU Belgium

Cent Wafers - Create Your Musical Card

958.2K views
LU Belgium — LU Prince - Happy 6 month non-stop same movie day! (YouTube video ad)0:10

LU Belgium

LU Prince - Happy 6 month non-stop same movie day!

818.5K views
LU Belgium — LU Mini Crackers - Create a Musical Card (YouTube video ad)0:10

LU Belgium

LU Mini Crackers - Create a Musical Card

798.3K views
LU Belgium — Prince - Créez votre carte musicale (YouTube video ad)0:10

LU Belgium

Prince - Créez votre carte musicale

793.6K views
LU Belgium — PIM's - Happy 2 Months 'Allez nog één aflevering Day!' (YouTube video ad)0:10

LU Belgium

PIM's - Happy 2 Months 'Allez nog één aflevering Day!'

738.7K views
LU Belgium — LU - Joyeux 3 ans de "Oh, c'est notre chanson"! (YouTube video ad)0:10

LU Belgium

LU - Joyeux 3 ans de "Oh, c'est notre chanson"!

310.8K views
LU Belgium — LU - Joyeux 6 mois de « apéro chez qui ce soir ? » (YouTube video ad)0:10

LU Belgium

LU - Joyeux 6 mois de « apéro chez qui ce soir ? »

277.1K views
LU Belgium — LU Mini Crackers - Happy 6 Months Aperitif Card (YouTube video ad)0:10

LU Belgium

LU Mini Crackers - Happy 6 Months Aperitif Card

218.3K views
LU Belgium — LU Wafers - Happy 3 jaar 'Oh, da's ons liedje' Day! (YouTube video ad)0:10

LU Belgium

LU Wafers - Happy 3 jaar 'Oh, da's ons liedje' Day!

202.2K views

About LU

LU is a French brand of biscuits and baked goods founded in Nantes in 1846 and owned by Mondelēz International. The domain happyyounameitday.com was created for a promotional campaign by LU in European markets, including France, Belgium, and the Netherlands. The microsite allowed consumers to create and share personalized digital musical greeting cards for everyday celebrations.

Company
Mondelez France SAS
Category
Biscuits and baked snacks
Headquarters
France
Advertises in
1 country

LU YouTube ads — FAQ

LU is a French brand of biscuits and baked snacks founded in 1846 and owned by Mondelez International. Its YouTube campaigns under this domain promote its snack lines through interactive digital initiatives.
LU's YouTube ads focus on promotional campaigns inviting viewers to create and share personalized musical greeting cards. The videos highlight various biscuit products such as Pim's, Prince, Cha-Cha, Cent Wafers, and Mini Crackers for everyday celebrations.
LU runs short video ads that are 15 seconds or less, using a mix of horizontal videos and vertical Shorts-style spots.
LU advertises on YouTube primarily in French and Dutch.
AdSee has indexed 18 YouTube ads from LU, with 23.1M views in total, shown in 1 country.
LU's YouTube ads in the AdSee library ran most often in Belgium.
AdSee estimates LU's YouTube ad spend at $254K – $623K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by LU.
The most-viewed LU ad in the AdSee library is “LU Pim's — Créez votre carte musicale”, with 5.0M views on YouTube.

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.