Kompetencje Cyfrowe YouTube ads and video campaigns

#1606 YouTube advertiser by spendEducationPoland

Kompetencje Cyfrowe is an official Polish government portal offering free online training courses, educational resources, and cybersecurity guidelines to enhance digital literacy. Its video advertising in Poland features 20+ ads with over 113M views, highlighting campaigns focused on building digital skills step by step.

Est. total spend
$563K – $1.4M
All-time, estimated range
Ads indexed
22
Total views
113M
Markets
1
Countries the ads ran in

Most-viewed Kompetencje Cyfrowe YouTube ads

Top 20 by views · list updated

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About Kompetencje Cyfrowe

Kompetencje Cyfrowe is the official Polish government portal dedicated to enhancing digital skills and literacy across all demographic groups in Poland. Maintained by NASK – National Research Institute and funded by the Ministry of Digital Affairs, the platform provides free online training courses, educational resources, cybersecurity guidelines, and information on national digital initiatives.

Company
Ministerstwo Cyfryzacji
Category
Government digital literacy portal
Headquarters
Poland
Advertises in
1 country

Kompetencje Cyfrowe YouTube ads — FAQ

Kompetencje Cyfrowe is an official Polish government portal dedicated to improving digital skills and literacy. Funded by the Ministry of Digital Affairs and maintained by NASK, it provides free educational resources, online training courses, cybersecurity guidelines, and information on national initiatives.
Kompetencje Cyfrowe's YouTube ads focus on promoting digital skills initiatives under the Ministry of Digital Affairs. Recurring themes in the ads include building digital fitness step by step and staying up to date with digital tools for work.
Kompetencje Cyfrowe primarily uses short horizontal video ads, with the vast majority lasting up to 15 seconds. The organization also incorporates a smaller selection of vertical Shorts-style videos into its campaigns.
Kompetencje Cyfrowe advertises entirely in Polish, targeting audiences in Poland with educational content on digital competence.
AdSee has indexed 22 YouTube ads from Kompetencje Cyfrowe, with 113M views in total, shown in 1 country.
Kompetencje Cyfrowe's YouTube ads in the AdSee library ran most often in Poland.
AdSee estimates Kompetencje Cyfrowe's YouTube ad spend at $563K – $1.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Kompetencje Cyfrowe.
The most-viewed Kompetencje Cyfrowe ad in the AdSee library is “Buduj cyfrową formę – cyfrowaforma.gov.pl”, with 35.1M views on YouTube.
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.