KEEN YouTube Ads: Video Campaigns & Commercials

#1303 YouTube advertiser by spendDTCUnited StatesVerify on Google Ads Transparency Center

KEEN is an American outdoor lifestyle brand that designs and manufactures hiking boots, hybrid sandals, and work footwear. Its YouTube advertising spans 8 markets with 40+ ads and 35.5M views, focusing on product durability, work boots, and manufacturing.

Est. total spend
$177K – $1.8M
All-time, estimated range
Ads indexed
44
Total views
35.5M
Markets
8
Countries the ads ran in

Most-viewed KEEN YouTube ads

Top 20 by views · list updated

See all 44 KEEN ads

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About KEEN

KEEN is an American footwear and outdoor lifestyle brand headquartered in Portland, Oregon. Founded in 2003 by Martin Keen and Rory Fuerst, the company designs and manufactures hybrid sandals, hiking boots, work footwear, and outdoor accessories. KEEN distributes its products globally through direct-to-consumer e-commerce and retail partners worldwide.

Company
KEEN, Inc.
Category
Outdoor footwear and gear
Headquarters
United States
Advertises in
8 countries

KEEN YouTube ads — FAQ

KEEN advertises outdoor footwear and gear, including hiking boots, work boots, trail running shoes, hybrid sandals, and accessories. Based in the United States, the brand promotes products sold through its online store and retail partners.
KEEN's YouTube ads highlight specific product lines such as Targhee hiking boots, trail running shoes, and KEEN Utility work footwear. Recurring themes include product durability, outdoor exploration, and American manufacturing at their footwear factory in Kentucky.
KEEN uses predominantly horizontal video ads alongside vertical Shorts. Most of the brand's video ads range between 15 and 60 seconds in length.
KEEN advertises entirely in English on YouTube.
AdSee has indexed 44 YouTube ads from KEEN, with 35.5M views in total, shown in 8 countries.
KEEN's YouTube ads in the AdSee library ran most often in the United States, Ireland, Spain, Germany and France. In total they were shown in 8 countries.
AdSee estimates KEEN's YouTube ad spend at $177K – $1.8M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by KEEN.
The most-viewed KEEN ad in the AdSee library is “KEEN Utility - Work Footwear”, with 6.0M views on YouTube.
KEEN's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR18020484392241070081?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.