Views1.4M1.4M
Published28 Jan 202628 Jan 26
AI
The bold 'RACE TO WIN' text and the prominent Doritos bag with Formula 1 branding.
The ad opens with a close-up of a bag of Doritos Chilli Heatwave chips, featuring Formula 1 branding. The text 'RACE TO WIN' appears on the left. The scene then transitions to show a black F1 branded baseball cap and the text 'CHOOSE RACE 1' and 'A PRIZE EVERY HOUR'. This is followed by a transition to show two F1 tickets and the text 'CHOOSE RACE 2' and 'WIN UP TO £10K & F1 TICKETS'. The ad concludes with three bags of Doritos chips (Tangy Cheese, Chilli Heatwave, and Cool Original) with F1 branding, and the text 'TASTE THE THRILL'. The pacing is quick and dynamic, with energetic visuals.
Doritos - Race to Win with Formula 1
- Brand
- Doritos UK
- Landing page
- Domain
- joy-pepsico.eu
- Language
- EN
- Countries
- GB
View count history
28 Jan8 Jun18 Oct


















