A lizard on a bed, questioning the reality of internet content.

The ad opens with a shot of a lizard on a white bed, with text asking "THE INTERNET GOT YOU QUESTIONING WHAT'S REAL?". Bags of Boulder Canyon chips are displayed on the right. A hand reaches in and picks up a chip, with text appearing "HERE'S A REALITY CHIP:". The background transitions to a mountain landscape with trees. Text appears: "DRAGONS LIVE IN CAVES. IN FANTASY STORIES.". The ad ends with a display of the Boulder Canyon chip bags and the tagline "REAL INGREDIENTS. REAL FLAVOR. REAL STANDARDS."