The opening text "ARTIFICIAL INTELLIGENCE AND MANUFACTURING" combined with the visual of a modern factory.

The video opens with a shot of a woman in a hard hat and safety vest looking at a tablet in a factory setting, with "ARTIFICIAL INTELLIGENCE AND MANUFACTURING" overlaid. This transitions to a close-up of robotic arms interacting with a silicon wafer, followed by a shot of a man examining machinery with a tablet. The text "ARE A PERFECT FIT" appears. A man in a suit speaks to the camera, with text appearing: "BECAUSE IN AND MANUFACTURING", "WE TEND TO PRODUCE", "MANY IDENTICAL PARTS & PRODUCTS", "WHICH GENERATES HUGE AMOUNTS", "OF DATA", "WHICH IN TURN CAN THEN BE FED INTO", "THE ARTIFICIAL INTELLIGENCE ALGORITHMS", "AND THEREBY", "HELP THEM TO LEARN", "IMPROVE", "IDENTIFY PROBLEMS", "AND PROCESS OPTIMISATIONS". A person interacts with a holographic display. A sports car is shown within neon light frames, with text "SO THIS IS NOT...", "FUTURE SCIENCE FICTION", "THIS IS HAPPENING TODAY", "ALREADY". The final scenes show the IESE Business School logo and course title "Artificial Intelligence for Executives" with a call to action "Check venues and dates", followed by the IESE Business School, University of Navarra logo.