Garmin YouTube ads and top video campaigns

#252 YouTube advertiser by spendDTCUnited StatesVerify on Google Ads Transparency Center

Garmin develops GPS navigation devices, smartwatches, and sensor technology for fitness, outdoor recreation, aviation, marine, and automotive markets. Its YouTube advertising spans 200+ ads and 232M views across 31 markets, showcasing popular smartwatch series such as Fenix, Venu, Instinct, and Forerunner.

Est. total spend
$465K – $11.6M
All-time, estimated range
Ads indexed
209
Total views
232M
Markets
31
Countries the ads ran in

Most-viewed Garmin YouTube ads

Top 20 by views · list updated

Garmin — Garmin - Smartwatches (YouTube video ad)0:30

Garmin

Garmin - Smartwatches

18.8M views
Garmin — Garmin — Never Stop Cycling Together (YouTube video ad)0:15

Garmin

Garmin — Never Stop Cycling Together

18.1M views
Garmin — Garmin Fenix 8 - Advanced Smartwatch with AMOLED and Solar Charging (YouTube video ad)0:15

Garmin

Garmin Fenix 8 - Advanced Smartwatch with AMOLED and Solar Charging

17.9M views
Garmin — Garmin Venu 4 Smartwatch (YouTube video ad)0:30

Garmin

Garmin Venu 4 Smartwatch

15.9M views
Garmin — Garmin Instinct 3 — Follow Yours (YouTube video ad)0:15

Garmin

Garmin Instinct 3 — Follow Yours

14.9M views
Garmin — Garmin Instinct 3 - Rugged and Versatile Smartwatch (YouTube video ad)0:30

Garmin

Garmin Instinct 3 - Rugged and Versatile Smartwatch

14.8M views
Garmin France — Garmin Smartwatch Activity Menu (YouTube video ad)0:41

Garmin France

Garmin Smartwatch Activity Menu

12.3M views
Garmin — Garmin Tactix 8 Series: The Ultimate Tactical GPS Smartwatches (YouTube video ad)0:30

Garmin

Garmin Tactix 8 Series: The Ultimate Tactical GPS Smartwatches

8.9M views
Garmin France — Garmin Forerunner 570 : Montre connectée GPS de running avancée (YouTube video ad)0:30

Garmin France

Garmin Forerunner 570 : Montre connectée GPS de running avancée

8.2M views
Garmin — Garmin Venu 4 Smartwatch (YouTube video ad)0:15

Garmin

Garmin Venu 4 Smartwatch

7M views
Garmin — MARQ COLLECTION: The Second Generation (YouTube video ad)0:30

Garmin

MARQ COLLECTION: The Second Generation

4.9M views
Garmin — Garmin Venu 4 Smartwatch (YouTube video ad)0:30

Garmin

Garmin Venu 4 Smartwatch

4.2M views
Garmin — Garmin Epix Smartwatch: Wear Epix. Be Epic. (YouTube video ad)0:15

Garmin

Garmin Epix Smartwatch: Wear Epix. Be Epic.

4.2M views
Garmin — Garmin Tactix 8 Series - The Ultimate Tactical GPS Smartwatches (YouTube video ad)0:15

Garmin

Garmin Tactix 8 Series - The Ultimate Tactical GPS Smartwatches

4.2M views
Garmin France — Garmin Fenix 8 Pro - SOS au poignet (YouTube video ad)0:30

Garmin France

Garmin Fenix 8 Pro - SOS au poignet

3.7M views
Garmin — Garmin Forerunner 570: Advanced GPS Running Smartwatch (YouTube video ad)0:30

Garmin

Garmin Forerunner 570: Advanced GPS Running Smartwatch

3.7M views
Garmin EMEA — Garmin Fenix 8 Pro — Najjaśniejszy smartwatch w historii (YouTube video ad)1:01

Garmin EMEA

Garmin Fenix 8 Pro — Najjaśniejszy smartwatch w historii

3.2M views
Garmin EMEA — Garmin Navionics+ Cartography (YouTube video ad)0:15

Garmin EMEA

Garmin Navionics+ Cartography

3.2M views
Garmin France — Garmin — Montres Connectées (YouTube video ad)0:15

Garmin France

Garmin — Montres Connectées

2.9M views
Garmin Suomi — Garmin — Smartwatches (YouTube video ad)0:06

Garmin Suomi

Garmin — Smartwatches

2.8M views

See all 209 Garmin ads

Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.

Start free

About Garmin

Garmin is a multinational technology company that designs, manufactures, and markets GPS navigation devices, smartwatches, and sensor technology. Founded in 1989 by Gary Burrell and Min Kao, the company serves fitness, outdoor recreation, aviation, marine, and automotive markets worldwide. It operates operational headquarters in Olathe, Kansas, with its primary legal domicile in Schaffhausen, Switzerland.

Company
Garmin Ltd.
Category
GPS Navigation & Wearable Technology
Headquarters
United States
Advertises in
31 countries

Garmin YouTube ads — FAQ

Garmin advertises GPS navigation devices, smartwatches, and sensor technology. Founded in the United States, the technology company promotes wearable devices and navigation products designed for fitness, outdoor recreation, aviation, marine, and automotive markets.
Garmin's YouTube ads primarily focus on its various smartwatch lines, such as the Fenix 8, Venu 4, Instinct 3, Tactix 8, and Forerunner 570. The videos showcase features like AMOLED displays, solar charging, activity menus, and themes centered around running, cycling, and outdoor utility.
Garmin relies mostly on horizontal video ads alongside a smaller share of vertical Shorts-style videos. The majority of its video ads are quick spots lasting up to 15 seconds, followed by 16-to-30-second commercials.
Garmin advertises primarily in English, with additional video campaigns running in Polish and German.
AdSee has indexed 209 YouTube ads from Garmin, with 232M views in total, shown in 31 countries.
Garmin's YouTube ads in the AdSee library ran most often in the United States, Canada, France, Poland and Germany. In total they were shown in 31 countries.
AdSee estimates Garmin's YouTube ad spend at $465K – $11.6M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Garmin.
The most-viewed Garmin ad in the AdSee library is “Garmin - Smartwatches”, with 18.8M views on YouTube.
Garmin's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR14779742915265560577?region=anywhere

More top DTC advertisers

All brands →
#Brand · Industry · CountryEst. total spendAdsViewsActions
222
Philips Home AppliancesDTC—
$755K – $12.6M150 ads · 252M150252MView ads
229
CaudalieDTC—
$496K – $12.4M291 ads · 248M291248MView ads
239
Hume HealthDTCUS
$485K – $12.1M150 ads · 242M150242MView ads
245
HexCladDTCUS
$2.6M – $11.9M304 ads · 238M304238MView ads
269
Loop EarplugsDTC—
$440K – $11.0M337 ads · 220M337220MView ads
281
DoseDTCUS
$616K – $10.3M293 ads · 205M293205MView ads
283
Dr. SquatchDTCUS
$1.4M – $10.3M204 ads · 205M204205MView ads
287
ColgateDTCBR
$3.4M – $10.2M14 ads · 1.7B141.7BView ads

Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.