A S.Pellegrino bottle with the provocative question "BE RIGHT OR BE LIKED?"

The ad opens with a close-up of a S.Pellegrino bottle with the question "BE RIGHT OR BE LIKED?" on the label. The scene then cuts to Lewis Hamilton, who is asked the question. He ponders it, then answers that it depends on the context. The ad then shows another person, who suggests that if being liked means letting something go, they would choose that path. The ad then cuts back to Hamilton, who states that if it's important, he'd rather be right. The ad ends with a S.Pellegrino logo and tagline.