The initial close-up of the woman's face and the skin analysis device.

The ad opens with a close-up of a woman's face, holding a skin analysis device to her cheek. The text "Reduza manchas persistentes" appears. The scene transitions to a black and white UV image of her face, revealing hidden blemishes, with the text "e manchas ocultas". Then, a product shot of Eucerin Anti-Pigment Dual Serum is shown with the text "ANTI-PIGMENT DUAL SÉRUM CLAREAODOR FACIAL". The next scene shows the woman again, with text stating "97% concordam: sucesso na redução de manchas". Finally, the product is shown again with the text "O mais recomendado pelos dermatologistas" and a "CONHEÇA" button.