Co-operators YouTube ads and video campaign examples

#2343 YouTube advertiser by spendInsuranceCanadaVerify on Google Ads Transparency Center

Co-operators is a Canadian financial services and insurance co-operative providing property, casualty, life, and commercial insurance alongside wealth management solutions. Across 30+ video ads in Canada earning 28.2M views, their YouTube advertising highlights bundled home and auto coverage, retirement planning, business support, and specialized protection like snowmobile insurance.

Est. total spend
$310K – $789K
All-time, estimated range
Ads indexed
37
Total views
28.2M
Markets
1
Countries the ads ran in

Most-viewed Co-operators YouTube ads

Top 20 by views · list updated

See all 37 Co-operators ads

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About Co-operators

Co-operators is a Canadian financial services and insurance co-operative offering property, casualty, life, travel, farm, and commercial insurance, as well as wealth management solutions. Founded in 1945 by Saskatchewan farmers, the company serves millions of individual and business clients across Canada. The co-operative group is owned by Canadian co-operatives, credit union centrals, and farm organizations.

Company
The Co-operators Group Limited
Category
Multi-line insurance and financial services
Headquarters
Canada
Advertises in
1 country

Co-operators YouTube ads — FAQ

Co-operators is a Canadian financial services and insurance co-operative. It provides multi-line solutions, including property, casualty, life, travel, farm, and commercial insurance, as well as wealth management.
Co-operators's YouTube ads focus on various insurance products, including snowmobile coverage, basement water damage protection, and business insurance. Recurring themes include bundling home and auto insurance for savings, investing for retirement, and long-term financial planning.
Co-operators relies almost entirely on horizontal video ads, with occasional vertical videos. The spots are predominantly short, lasting 15 seconds or less, with a small portion running between 31 and 60 seconds.
Co-operators runs YouTube ads equally in English and French, reflecting its audience across Canada.
AdSee has indexed 37 YouTube ads from Co-operators, with 28.2M views in total, shown in 1 country.
Co-operators's YouTube ads in the AdSee library ran most often in Canada.
AdSee estimates Co-operators's YouTube ad spend at $310K – $789K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Co-operators.
The most-viewed Co-operators ad in the AdSee library is “Co-operators — Skip to Retirement”, with 8.0M views on YouTube.
Co-operators's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR08996163387813527553?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.