Chico's YouTube ads and video campaigns

#1932 YouTube advertiser by spendRetail EcommerceUnited States

Chico's is an American specialty retailer of women's clothing, jewelry, and fashion accessories. Across 40+ YouTube ads in the United States, the brand has accumulated 21.0M views. Its video campaigns focus heavily on seasonal fashion showcases, resort wear, spring dresses, and behind-the-scenes shoots.

Est. total spend
$420K – $1.1M
All-time, estimated range
Ads indexed
46
Total views
21.0M
Markets
1
Countries the ads ran in

Most-viewed Chico's YouTube ads

Top 20 by views · list updated

See all 46 Chico's ads

Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.

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About Chico's

Chico's is an American specialty retailer of women's clothing, jewelry, and fashion accessories. Founded in 1983 on Sanibel Island, Florida, the brand operates physical boutiques and an e-commerce platform primarily serving the United States market. It is a flagship brand of Chico's FAS, Inc., which was acquired by private equity firm Sycamore Partners in 2024.

Company
Chico's FAS, Inc.
Category
Women's apparel retailer
Headquarters
United States
Advertises in
1 country

Chico's YouTube ads — FAQ

Chico's is an American specialty retailer of women's apparel, jewelry, and fashion accessories. Founded in Florida and operating both physical boutiques and an online store, it focuses primarily on the United States retail market.
Chico's YouTube ads highlight seasonal fashion collections and new arrivals, focusing on summer styles, spring dresses, and resort wear. Several campaigns also showcase behind-the-scenes footage from fashion shoots.
Chico's uses an even mix of vertical Shorts and horizontal video ads. Most of the brand's spots are short, typically running 15 seconds or less, with some mid-length videos between 16 and 30 seconds.
Chico's advertises exclusively in English on YouTube, catering to its primary audience in the United States.
AdSee has indexed 46 YouTube ads from Chico's, with 21.0M views in total, shown in 1 country.
Chico's's YouTube ads in the AdSee library ran most often in the United States.
AdSee estimates Chico's's YouTube ad spend at $420K – $1.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Chico's.
The most-viewed Chico's ad in the AdSee library is “Chico's - Fashion Showcase”, with 5.1M views on YouTube.
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RC WilleyRetail EcommerceUS
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1923
RRmotoRetail EcommercePL
$63.3K – $1.1M12 ads · 21.1M1221.1MView ads
1942
JYSKRetail EcommerceFR
$439K – $1.0M35 ads · 54.9M3554.9MView ads
1944
MathemRetail EcommerceSE
$441K – $1.0M18 ads · 40.1M1840.1MView ads
1945
KärcherRetail EcommerceDE
$120K – $1.0M126 ads · 40.0M12640.0MView ads
1946
BoConceptRetail EcommerceDK
$52.0K – $1.0M29 ads · 26.0M2926.0MView ads
1948
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.