bol YouTube Ads and Commercials

#155 YouTube advertiser by spendRetail EcommerceNetherlands

bol is a major e-commerce marketplace serving the Netherlands and Belgium with electronics, books, home goods, and fashion. Its YouTube advertising footprint includes over 600 video ads across 10 markets, generating 623M total views. The brand's campaigns frequently feature everyday household cleaning products, highlighting items like laundry detergents, dishwashing tabs, and dusters.

Est. total spend
$6.9M – $16.8M
All-time, estimated range
Ads indexed
666
Total views
623M
Markets
10
Countries the ads ran in

Most-viewed bol YouTube ads

Top 20 by views · list updated

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About bol

bol is a major e-commerce marketplace serving consumers in the Netherlands and Belgium. Originally founded in 1999 as an online bookstore by Bertelsmann, the platform offers tens of millions of products across categories including electronics, books, home goods, and fashion, both directly and via third-party sellers. The company is headquartered in Utrecht and operates as a subsidiary of retail conglomerate Ahold Delhaize.

Company
bol.com B.V.
Category
Online retail marketplace
Headquarters
Netherlands
Advertises in
10 countries
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.