Bob's YouTube Ads and Campaign Examples

#1751 YouTube advertiser by spendTravel HospitalityBrazilVerify on Google Ads Transparency Center

Founded in 1952 in Rio de Janeiro, Bob's is a Brazilian fast-food chain offering burgers, milkshakes, sides, and desserts. Its YouTube advertising spans 13 ads and 29.8M views across 6 markets. Campaigns frequently spotlight promotional tie-ins, themed combo meals, and celebratory milestones like the Big Bob 50 Anos.

Est. total spend
$59.7K – $1.2M
All-time, estimated range
Ads indexed
13
Total views
29.8M
Markets
6
Countries the ads ran in

Most-viewed Bob's YouTube ads

Top 13 by views · list updated

About Bob's

Founded in 1952 in Rio de Janeiro, Bob's is a major Brazilian fast-food chain owned by Brazil Foodservice and Franchising Corporation (BFFC). The domain chamaobobs.com.br hosts Chama o Bob's, the official digital delivery and ordering service for the brand in Brazil. Through the platform, Brazilian customers can order burgers, milkshakes, sides, and desserts for home delivery or pickup.

Company
CFK Comércio de Alimentos Ltda.
Category
Fast food restaurant chain
Headquarters
Brazil
Advertises in
6 countries

Bob's YouTube ads — FAQ

Bob's is a Brazilian fast-food chain founded in 1952 in Rio de Janeiro, operated by CFK Comércio de Alimentos Ltda. The restaurant chain offers burgers, milkshakes, sides, and desserts, with ordering and delivery available through its Chama o Bob's platform.
Bob's YouTube ads frequently promote menu items and promotional partnerships, including the Big Bob 50th anniversary campaign, classic burgers made with picanha and ribs, and themed combo meals featuring DreamWorks, Jurassic World, and Gabby's Dollhouse.
Bob's primarily uses horizontal video ads alongside vertical Shorts. Most of the video spots are short-form commercials lasting up to 30 seconds.
Bob's advertises exclusively in Portuguese on YouTube, targeting audiences in Brazil.
AdSee has indexed 13 YouTube ads from Bob's, with 29.8M views in total, shown in 6 countries.
Bob's's YouTube ads in the AdSee library ran most often in Brazil, Spain, Portugal, Australia and Turkey. In total they were shown in 6 countries.
AdSee estimates Bob's's YouTube ad spend at $59.7K – $1.2M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Bob's.
The most-viewed Bob's ad in the AdSee library is “Bob's — Combo Jurassic World”, with 5.8M views on YouTube.
Bob's's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR04675908870562906113?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.