A close-up of a Shrek toy with an exaggerated expression.

The ad features animated characters from DreamWorks movies, including Shrek, Puss in Boots, Alex the Lion, and Toothless the dragon. These characters are presented alongside Bob's Play combo meals, which include a cheeseburger or chicken tenders, fries, and a drink. The scenes transition between different character themes, with animated backgrounds and props. The pacing is quick, showcasing each character and meal combination. The final scenes show the full combo meal with all the characters featured on the box.