Back Market YouTube Ads and Video Campaigns

#954 YouTube advertiser by spendRetail EcommerceFrance

Back Market is an online marketplace dedicated to refurbished electronic devices, including smartphones, laptops, smartwatches, and appliances. Across 3 markets, its 19 YouTube ads have generated 137M views. The video campaigns focus on refurbished phone reviews, device battery quality, and product comparisons.

Est. total spend
$547K – $2.6M
All-time, estimated range
Ads indexed
19
Total views
137M
Markets
3
Countries the ads ran in

Most-viewed Back Market YouTube ads

Top 19 by views · list updated

About Back Market

Back Market is an online marketplace dedicated to refurbished electronic devices, connecting buyers with certified professional refurbishers. Founded in Paris in 2014, the company operates backmarket.fr to serve the French market alongside its global e-commerce platform. It sells reconditioned smartphones, laptops, tablets, and appliances to consumers and businesses while promoting circular economy and e-waste reduction.

Company
Jung SAS
Category
Refurbished electronics marketplace
Headquarters
France
Advertises in
3 countries

Back Market YouTube ads — FAQ

Back Market is an online marketplace dedicated to refurbished electronic devices, connecting consumers and businesses with certified professional refurbishers. Based in France, the platform sells reconditioned smartphones, laptops, tablets, smartwatches, and appliances.
Back Market's YouTube ads focus on refurbished tech products, including smartphones, laptops, and smartwatches. Common themes in the video titles highlight product quality, battery performance, reasons to buy reconditioned devices, and getting phone performance comparable to new.
Back Market primarily publishes horizontal video ads, alongside a smaller share of vertical Shorts-style videos. Most of these campaigns consist of 16- to 30-second spots.
Back Market advertises on YouTube entirely in French, reflecting its operations based in France.
AdSee has indexed 19 YouTube ads from Back Market, with 137M views in total, shown in 3 countries.
Back Market's YouTube ads in the AdSee library ran most often in France, Greece and Portugal.
AdSee estimates Back Market's YouTube ad spend at $547K – $2.6M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Back Market.
The most-viewed Back Market ad in the AdSee library is “Back Market — Montre connectée reconditionnée”, with 22.3M views on YouTube.
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.