Two children excitedly running through a house.

The ad opens with two children running through a house, followed by adults. The scene transitions to a split screen showing the children playing amongst moving boxes, then a family on a couch. The ad then shows various vignettes of family life: children in costumes, a family with a dog, children holding 'first day of third grade' signs, a man receiving a gift, a family during Christmas, and finally a family in graduation gowns. The pacing is quick, intercutting between different moments. The final scenes show the family from earlier on the couch, with one person holding a phone to record.