The "HOT SALE" tag with flames and the display of three mattresses.

The video opens with a red background and a "HOT SALE" tag with flames. Three mattresses are displayed below the tag. The Sears logo appears at the bottom. The scene then transitions to a large "40%" graphic with "Hasta" above it and "De descuento" below. The word "COLCHONES" is displayed in smaller text. The graphic changes to show "+ 18 MESES SIN INTERESES" next to the "40%". The mattresses are shown again with the text "EN TIENDA Y EN LÍNEA". The video ends with the Sears logo and slogan "Se entiende".