The animated text "YA EMPEZÓ" in bold white letters against a vibrant gradient background.

The ad opens with a dynamic animation of the text "YA EMPEZÓ" (It started) in large white letters, layered and moving across an orange and purple gradient background. This is followed by a transition to a bright orange background with a subtle gradient. The brand "PROMART.pe" appears prominently, along with the text "Días" and the dates "Del 10 al 16 de noviembre". The ad then showcases a discount of "Hasta 60% DSCTO en productos seleccionados" (Up to 60% OFF on selected products) and "ENVÍO GRATIS EN PRODUCTOS SELECCIONADOS" (FREE SHIPPING ON SELECTED PRODUCTS). A woman is shown sitting on a couch inside a stylized house graphic, working on a laptop and giving a thumbs-up. The final scenes feature the text "Cuando cambias algo, todo cambia" (When you change something, everything changes) and a grid of various home goods icons, ending with the Promart.pe logo.