The dramatic, minimalist shot of the Peloton equipment with screens displaying workouts.

The ad opens with a dark, minimalist shot of Peloton equipment: two bikes and a treadmill, each with a screen displaying a workout. The lighting is dramatic. The scene transitions to a close-up of a smiling woman, then shows close-ups of the equipment screens displaying different workout types. It then shows a close-up of the Peloton IQ camera, followed by a demonstration of the AI-powered rep counting and form correction feature. The ad concludes with shots of the Peloton equipment in a bright, clean studio setting, with women performing exercises, and text indicating availability at John Lewis.