The initial glowing pink orb and the word NOTINO.

The ad opens with a dark background and a glowing pink orb with the word NOTINO in white text. The scene transitions to a larger, more vibrant pink and purple orb with stars, displaying "NOTINO BLACK FRIDAY". This is followed by a smartphone displaying the Notino app with various beauty products. The percentage "30%" is prominently displayed, along with text about discounts. The ad concludes with the Notino logo and the tagline "Today is Yours. Feel Good."