The bright pink background and the "ILUNÄDALAD!" text with summer items.

The ad opens with the Kaup24.ee logo on a blue background. It then transitions to a pink background with various beauty and summer-themed items in a box, including a beach ball, a flamingo float, and beauty products. The text 'ILUNÄDALAD!' appears. The ad then shows different products like perfume, a hair styler, and a shaver, with the discount 'KUNI -40%' displayed prominently. Finally, it shows a smartphone screen with app store download buttons and text about free delivery across Estonia for orders over 20€.