A man in a bright yellow hooded jacket appearing to battle a "price storm" in a supermarket.

The ad opens with a man in a yellow hooded jacket struggling against what appears to be a "price storm" in a supermarket. He's holding a piece of paper, looking distressed. The scene transitions to another man, his face partially obscured by paper, being approached by the first man. The second man reveals the paper is his shopping list, and the first man apologizes. The ad then shifts to a product display featuring various Robyn laundry detergents and a "2+3 GRATIS" (2+3 FREE) promotion.