A printer being violently destroyed in a field.

The ad opens with a printer being destroyed in a field. First, it's kicked, then smashed with a wooden plank. Three men in business casual attire are present. One man holds a baseball bat. The camera then focuses on a document detailing the "HP All-In Plan," which offers a new printer, automatic ink delivery, and 24/7 support. The men discuss the plan, and the ad concludes with a wide shot of the men in the field and an on-screen graphic.