A woman relaxing with eye patches on her face.

The ad opens with a woman relaxing on a couch, wearing eye patches and a colorful cardigan. She picks up her phone and browses the Hebe app. The scene transitions to show the app interface, highlighting a product and a 'Add to Cart' button. It then showcases the 'My Hebe VIP' loyalty program with diamond icons and benefits. Finally, it displays various discount coupons (-5%, -8%, -10%) and directs users to the website.