The Havertys logo appearing on screen.

The ad opens with a shot of the Havertys logo on a wall, then cuts to a couple entering a store. They look around, and the woman points to a mattress. The man sits on it, and they both lie down, looking surprised and then comfortable. The final shot shows them sleeping soundly in a bed. The pacing is quick at first, then slows down as they test the mattress.