A man with extremely red sunburned skin.

The ad opens with a man lying on a wooden deck, his skin bright red from sunburn. He adjusts his sunglasses. The scene then shifts to a low-angle shot of three people looking down at the camera against a blue sky. The man reappears, sitting by a pool, looking distressed and applying something to his sunburn. Two women and two children are also present near the pool. The ad transitions to shots of outdoor furniture and a patio umbrella opening. Finally, the man is shown relaxing on a lounge chair by the pool, his sunburn less prominent. The pacing is moderate, with quick cuts between scenes.