The prominent 'CIV VII' logo and the '40% OFF ON STEAM' offer.

The ad opens with a sweeping aerial view of a snowy island with a hexagonal logo for 'CIV VII' overlaid. The text '40% OFF ON STEAM' appears below. The scene then transitions to a ship sailing past an ancient Egyptian city, with the text 'BUILD A TIMELESS LEGACY' appearing on screen. This is followed by shots of various settlements and architectural styles, including a medieval village and a grand cathedral, with the text 'ENDLESS WAYS TO LEAD' displayed. The ad concludes with a view of a futuristic city and a rocket launch, ending on a black screen with the game title and sale information.