The intense close-up of a man's face with sweat and grime, hinting at a dark story.

The ad opens with a close-up of a man's face, then transitions to a dark scene with a person on a medical table surrounded by figures in hazmat suits. It then shows a man crawling, followed by a shot of two pickup trucks driving at night. Next, a group of soldiers in tactical gear are shown. The ad then displays a montage of intense gameplay scenes, including a man fighting a zombie-like creature with a sword, and ends with a wider shot of the game's logo and key art.