A hand holding a detailed action figure of Ryu.

The video opens with a close-up of a hand holding an action figure of Ryu from Street Fighter. The camera then pans to show a display case with various video game action figures, including Leon S. Kennedy from Resident Evil and Chun-Li from Street Fighter. The scene transitions to gameplay footage from different Capcom games, showcasing action and combat. The ad concludes with a montage of game art and characters, highlighting a Capcom promotion with discounts.