Two men playing basketball in a gym.

The ad opens with two men playing basketball in a large, industrial-style gym with large windows. One man is dribbling, the other is defending. The scene then cuts to a shot of a basketball going through a hoop. Next, a group of diverse people, including a doctor, a priest, a graduate, and a construction worker, are shown watching the basketball game. The man who was dribbling then speaks to the camera, explaining that his financial plan is for the people, causes, and communities he loves. The scene transitions to an office setting where the same group of people are gathered around a table, listening to a woman who is speaking. The ad ends with the Thrivent logo and tagline.