Views2M2M
Published24 Mar 202524 Mar 25
AI
The M&T Bank logo and the name "Arc Herkimer" appear on screen.
The video opens with a green-toned graphic featuring the M&T Bank logo and the text "Arc Herkimer". It transitions to scenes of people with developmental disabilities engaging in various activities: boarding a bus, painting, working in a kitchen, and gardening. A man in a red polo shirt, identified as Kevin Crosley, President & CEO of Arc Herkimer, speaks directly to the camera. The video also shows people shopping in a thrift store and interacting with each other. The pacing is generally calm and observational, highlighting community and support. The ad concludes with a graphic overlay on a scene of people hugging, displaying a website address.











