The KFW logo and the bold headline 'ERP-Förderkredit Innovation' immediately establish the brand and the topic.
The video opens with the KFW logo and tagline. It then transitions to show three icons representing different types of businesses: self-employed individuals, small and medium-sized enterprises (SMEs) with up to 50 million Euros in annual revenue, and SMEs with up to 500 million Euros in annual revenue. The next scene displays a graphic interface with three funding stages: 'Basis' (up to 7.5 million Euros), 'LevelUp' (up to 25 million Euros), and 'HighEnd' (up to 25 million Euros). The text indicates that the higher the claim and innovation level, the more attractive the financing. The final scene shows coins and the text 'Bis zu 200.000 Euro Zuschuss erhalten' (Receive up to 200,000 Euros in grants), with the KFW logo reappearing.
KFW — ERP-Förderkredit Innovation
- Brand
- KfW Bankengruppe
- Landing page
- Domain
- kfw.de
- Language
- DE
- Countries
- DE











