A hand touching a person's nose.

The ad opens with a young person in a kitchen, looking at their phone. A hand then touches their nose. The scene shifts to a waiter in a restaurant, holding a payment terminal and a receipt. A hand touches his nose. Then, a street scene in New York City with yellow cabs. A taxi driver holds up a blue card and a hand touches his nose. Next, police officers at a roadside stop. A female officer is talking to a driver, and a hand touches her nose. A close-up of a payment terminal shows an error message. A woman in a store is shushed by a hand. A businesswoman in an office is shushed by a hand. A hotel receptionist is shushed by a hand. An airport check-in agent is shushed by a hand. The ad ends with a phone displaying a payment app and the KBC logo.