The initial close-up of the smartphone banking app interface with clear monetary value.

The ad opens with a close-up of a hand holding a smartphone displaying a banking app interface. The screen shows options for transferring R$ 1,000.00, with different account types listed. A white cat is visible in the background, resting on a person's lap. The right side of the screen is a vibrant blue gradient with text. The scene transitions to a shot of two people interacting, one holding a phone and the other a coffee cup, suggesting a transaction or payment. The ad concludes with the Itaú logo and promotional text on a blue background.