The abstract smiley face at the beginning.

The ad opens with abstract shapes resembling a smiley face, then transitions to a close-up of a Eurobank YES Mastercard. The card is shown against a gradient background. The ad then displays large 3D numbers '30' with a Euro symbol, accompanied by various icons representing purchases like shopping bags, a coffee cup, a cinema ticket, a gas pump, and sushi. The visuals shift to show the card again, with logos of partner businesses like Mall, Golden Hall, Cosmos, and Designer Outlet. The ad concludes with the card and logos, emphasizing benefits.