The split screen with the Coinbase logo and falling Bitcoin coins.

The video starts with the Coinbase logo on a blue background, contrasted with a black background. It then transitions to show falling Bitcoin coins on both sides, with text appearing. The left side, representing Coinbase, is depicted as 'Regulated, trusted, publicly listed' and 'Simple and easy to use,' with stacked coins and a secure padlock. The right side, representing 'Other Exchanges,' is shown as 'Unregulated' and 'Difficult to use,' with falling coins and a broken padlock. The ad concludes with statistics about Coinbase's security and a call to action to join.