Views135.5K135.5K
Published9 Jun 20269 Jun 26
AI
The initial shot of the smartphone with a minimalist sunset logo on a vibrant yellow background.
The video opens with a close-up of a smartphone displaying a minimalist sunset logo on a dark blue screen. The phone is placed on a bright yellow surface. Text overlays appear, introducing the concept of a digital solo 401K. The screen then transitions to show the Betterment app interface, displaying a 'Solo 401(k)' section with a graph and savings goal progress. The graph shows the goal going from 'Off track' to 'On track' as the percentage chance of reaching the goal increases. The video then cuts to a playful, blurry shot of a small dog running on a rug. Finally, it ends with a full-screen graphic displaying the Betterment logo and tagline.
Betterment — The Betterment Effect
- Brand
- Betterment
- Landing page
- Domain
- betterment.com
- Language
- EN
- Countries
- US
View count history
9 Jun13 Aug16 Oct











