Zalando YouTube ads: Top commercials and video campaigns

#915 YouTube advertiser by spendRetail EcommerceSwitzerland

Zalando is an online fashion retailer offering footwear, apparel, accessories, and beauty products. Its video advertising footprint includes 100+ ads and 77.5M views across 2 markets, with campaigns centered on outdoor gear and finding personal style in various settings.

Est. total spend
$853K – $2.7M
All-time, estimated range
Ads indexed
114
Total views
77.5M
Markets
2
Countries the ads ran in

Most-viewed Zalando YouTube ads

Top 20 by views · list updated

See all 114 Zalando ads

Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.

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About Zalando

Zalando.ch is the dedicated Swiss storefront for European e-commerce giant Zalando, offering a broad catalog of apparel, footwear, accessories, and beauty products to consumers in Switzerland. The localized market operation features major global brands alongside private-label offerings with localized shipping and payment options. Founded in 2008 and headquartered in Berlin, the overarching brand is owned by parent company Zalando SE.

Company
Zalando Switzerland AG
Category
Online fashion retail
Headquarters
Switzerland
Advertises in
2 countries

Zalando YouTube ads — FAQ

Zalando is an online fashion retailer operating as Zalando Switzerland AG in Switzerland. It sells apparel, footwear, accessories, and beauty products from global brands alongside private-label offerings.
Zalando's YouTube ads primarily focus on personal style inspiration and outdoor activities. Recurring themes include finding your style for different settings, such as the beach or rain, as well as outdoor cycling tours.
Zalando relies mostly on horizontal video ads, alongside a smaller share of vertical Shorts-style videos. Most of its video creatives are short spots lasting up to 15 seconds, with the remainder running between 16 and 30 seconds.
Zalando advertises on YouTube predominantly in German, followed by French and Italian to reach audiences across Switzerland.
AdSee has indexed 114 YouTube ads from Zalando, with 77.5M views in total, shown in 2 countries.
Zalando's YouTube ads in the AdSee library ran most often in Switzerland and Germany.
AdSee estimates Zalando's YouTube ad spend at $853K – $2.7M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Zalando.
The most-viewed Zalando ad in the AdSee library is “Zalando — Between the Lines”, with 4.6M views on YouTube.
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.