VIDAS YouTube Ads & Video Campaigns

#3873 YouTube advertiser by spendNonprofit PoliticalItalyVerify on Google Ads Transparency Center

VIDAS is an Italian non-profit organization providing free palliative care and socio-medical support to adults and children with incurable illnesses. Its YouTube advertising footprint includes 30+ ads and 9.5M views across 2 markets. The video campaigns focus on raising awareness and support for palliative care, patient assistance, and specialized care for children.

Est. total spend
$57.1K – $333K
All-time, estimated range
Ads indexed
37
Total views
9.5M
Markets
2
Countries the ads ran in

Most-viewed VIDAS YouTube ads

Top 20 by views · list updated

See all 37 VIDAS ads

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About VIDAS

VIDAS is an Italian non-profit organization providing free palliative care and socio-medical support to adults and children with incurable illnesses. Founded in 1982 by Giovanna Cavazzoni, it delivers home care as well as hospice care through Casa VIDAS and Casa Sollievo Bimbi in Milan, Monza, and surrounding municipalities. The organization is primarily funded through voluntary donations, tax-directed contributions, and public grants.

Company
Associazione Vidas
Category
Palliative care non-profit
Headquarters
Italy
Advertises in
2 countries

VIDAS YouTube ads — FAQ

VIDAS is an Italian non-profit organization that provides free palliative care and socio-medical support to adults and children with incurable illnesses. Founded in 1982, it delivers home and hospice care funded primarily through voluntary donations, public grants, and tax contributions.
VIDAS's YouTube ads focus on raising support for palliative care and assistance for patients facing incurable diseases. Several campaigns also highlight free healthcare support and specialized care for children with serious illnesses.
VIDAS uses a mix of horizontal videos and vertical Shorts-style spots, with horizontal formats appearing more frequently. Most of the organization's video ads run between 16 and 30 seconds, alongside a smaller selection of longer spots over one minute.
VIDAS advertises entirely in Italian on YouTube, focusing on audiences in its home country of Italy.
AdSee has indexed 37 YouTube ads from VIDAS, with 9.5M views in total, shown in 2 countries.
VIDAS's YouTube ads in the AdSee library ran most often in Italy and Switzerland.
AdSee estimates VIDAS's YouTube ad spend at $57.1K – $333K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by VIDAS.
The most-viewed VIDAS ad in the AdSee library is “VIDAS — Palliative Care: Cures, Not a Palliative”, with 2.5M views on YouTube.
VIDAS's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR09181459753115582465?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.