The question 'WO TREFFEN BIRDIE AUF ADLER?' (Where do birdies meet eagles?) is intriguing and visually supported by the golf course setting.

The ad opens with an aerial shot of a lush green golf course with a mountain in the background. Two people are walking with golf bags and dogs. The camera then zooms in on a golf green where a man is putting and a woman is watching. The scene shifts to a close-up of the man making a putt. Finally, the ad shows a couple toasting with wine glasses at a table on a balcony overlooking a forest and mountains, with food on the table. The pacing is smooth and transitions are quick.