Thomann YouTube Ads and Video Campaigns

#1986 YouTube advertiser by spendRetail EcommerceGermanyVerify on Google Ads Transparency Center

Thomann is a German retailer offering musical instruments, studio equipment, pro audio gear, and lighting. With 30+ ads and 28.9M views across 23 markets, its YouTube video campaigns highlight sales events like Cyberweek and Music Days, instrument repair services, and passion for music.

Est. total spend
$86.6K – $1.0M
All-time, estimated range
Ads indexed
38
Total views
28.9M
Markets
23
Countries the ads ran in

Most-viewed Thomann YouTube ads

Top 19 by views · list updated

Thomann — Thomann — Play It. Feel It. (YouTube video ad)0:51

Thomann

Thomann — Play It. Feel It.

12M views
Thomann — Thomann — Play It. Feel It. (YouTube video ad)0:27

Thomann

Thomann — Play It. Feel It.

8.1M views
Thomann — Thomann — Play It. Feel It. (YouTube video ad)0:51

Thomann

Thomann — Play It. Feel It.

2.6M views
Thomann — Thomann — Music Is Our Passion (YouTube video ad)0:57

Thomann

Thomann — Music Is Our Passion

2M views
Thomann — Thomann — Music is Our Passion (YouTube video ad)1:00

Thomann

Thomann — Music is Our Passion

1.1M views
Thomann — th.mann — Music connects us (YouTube video ad)1:24

Thomann

th.mann — Music connects us

677.9K views
Thomann — Thomann — We Fix Your Instruments (YouTube video ad)1:00

Thomann

Thomann — We Fix Your Instruments

663K views
Thomann — Thomann Music Days - Summer Sale Up to 60% Off (YouTube video ad)0:15

Thomann

Thomann Music Days - Summer Sale Up to 60% Off

85.5K views
Thomann — Thomann Cyberweek Tower Challenge (YouTube video ad)0:42

Thomann

Thomann Cyberweek Tower Challenge

77.7K views
Thomann — Thomann Music Days Sale (YouTube video ad)0:15

Thomann

Thomann Music Days Sale

73.9K views
Thomann — Thomann Music Days: Save up to 60% and build your setup (YouTube video ad)0:15

Thomann

Thomann Music Days: Save up to 60% and build your setup

71.3K views
Thomann — Thomann Cyber Week - Don't Miss Out! (YouTube video ad)0:12

Thomann

Thomann Cyber Week - Don't Miss Out!

66.4K views
Thomann — th.mann — Musik verbindet (YouTube video ad)1:24

Thomann

th.mann — Musik verbindet

61.4K views
Hughes & Kettner — Hughes & Kettner Black Spirit 200 Amp Demo (YouTube video ad)0:59

Hughes & Kettner

Hughes & Kettner Black Spirit 200 Amp Demo

51.8K views
Thomann — Thomann - Music is my resolution (YouTube video ad)0:10

Thomann

Thomann - Music is my resolution

50.3K views
Thomann — Thomann Cadeautips voor Muzikanten - Christmas Gift Ideas (YouTube video ad)0:15

Thomann

Thomann Cadeautips voor Muzikanten - Christmas Gift Ideas

49.4K views
Thomann — Thomann Music Days - Up to 60% Off Summer Deals (YouTube video ad)0:12

Thomann

Thomann Music Days - Up to 60% Off Summer Deals

36.3K views
Thomann — Thomann Cyber Week Sale - Up to 70% Off (YouTube video ad)0:15

Thomann

Thomann Cyber Week Sale - Up to 70% Off

34.8K views
Thomann — Thomann - Music is My Best Purpose (YouTube video ad)0:10

Thomann

Thomann - Music is My Best Purpose

33.1K views

See all 38 Thomann ads

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About Thomann

Thomann is a German retailer specializing in musical instruments, studio equipment, pro audio gear, and lighting. Founded in 1954 by Hans Thomann Sr. in Treppendorf, Germany, the family-owned company operates Europe's largest online music store and physical campus. It sells direct-to-consumer and to professional venues globally through its main e-commerce platform.

Company
Thomann GmbH
Category
Musical instruments retail
Headquarters
Germany
Advertises in
23 countries

Thomann YouTube ads — FAQ

Thomann is a German musical instruments and audio gear retailer based in Treppendorf, Germany. Its YouTube ads promote products and services across musical instruments, studio equipment, lighting, and pro audio gear.
Thomann's YouTube ads highlight brand messages like "Play It. Feel It." and "Music Is Our Passion." Campaigns also feature seasonal promotions, such as Music Days sales and Cyberweek challenges, alongside repair services for instruments.
Thomann relies primarily on vertical Shorts-style videos rather than horizontal spots. Most of these video ads range from brief 15-second clips to 60-second features.
Thomann advertises predominantly in English, followed by Polish and German.
AdSee has indexed 38 YouTube ads from Thomann, with 28.9M views in total, shown in 23 countries.
Thomann's YouTube ads in the AdSee library ran most often in Germany, Poland, the Netherlands, Spain and Austria. In total they were shown in 23 countries.
AdSee estimates Thomann's YouTube ad spend at $86.6K – $1.0M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Thomann.
The most-viewed Thomann ad in the AdSee library is “Thomann — Play It. Feel It.”, with 12.1M views on YouTube.
Thomann's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR07169010426657636353?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.