TENA YouTube ads and top video commercials

#3770 YouTube advertiser by spendHealthcareDenmarkVerify on Google Ads Transparency Center

TENA specializes in adult incontinence and personal hygiene products, including pads, absorbent pants, and skin care. In Denmark, Essity Denmark A/S promotes products like TENA Discreet and TENA Men. This collection highlights 12 video ads with 11.5M views focused on discreet protection, comfort, and addressing incontinence.

Est. total spend
$138K – $356K
All-time, estimated range
Ads indexed
12
Total views
11.5M
Markets
1
Countries the ads ran in

Most-viewed TENA YouTube ads

Top 12 by views · list updated

About TENA

TENA is a global brand specializing in adult incontinence and personal hygiene products, offering pads, absorbent pants, skin care products, and digital care tools. In Denmark, the brand is operated by Essity Denmark A/S, a subsidiary of the global hygiene and health company Essity AB. TENA serves individual consumers, caregivers, and healthcare institutions across the Danish market.

Company
Essity Denmark A/S
Category
Incontinence and hygiene products
Headquarters
Denmark
Advertises in
1 country

TENA YouTube ads — FAQ

TENA advertises adult incontinence and personal hygiene products, including absorbent pads, pants, and specialized protective items. Operated in Denmark by Essity Denmark A/S, the brand markets healthcare solutions designed for both individual consumers and caregivers.
TENA's YouTube ads focus on product lines such as TENA Discreet Ultra Mini pads for light bladder leakage and TENA Men absorbent protectors and washable boxers. Common themes include comfort, discreet security, and addressing the shame associated with incontinence.
TENA relies entirely on horizontal video formats for its YouTube campaigns. The advertisements consist exclusively of short spots that run up to 15 seconds in length.
TENA primarily advertises on YouTube in Danish, reflecting its presence in Denmark, alongside a smaller portion of ads presented in Dutch.
AdSee has indexed 12 YouTube ads from TENA, with 11.5M views in total, shown in 1 country.
TENA's YouTube ads in the AdSee library ran most often in Denmark.
AdSee estimates TENA's YouTube ad spend at $138K – $356K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by TENA.
The most-viewed TENA ad in the AdSee library is “TENA Discreet Ultra Mini Pads - Think New!”, with 3.2M views on YouTube.
TENA's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR02644459416241307649?region=anywhere
All brands →
#Brand · Industry · CountryEst. total spendAdsViewsActions
3679
CurathlonHealthcareBR
$14.9K – $374K42 ads · 7.5M427.5MView ads
3726
DR. THEISSHealthcareCZ
$140K – $363K21 ads · 27.9M2127.9MView ads
3746
Vale SaúdeHealthcareBR
$120K – $360K23 ads · 60.0M2360.0MView ads
3753$146K – $358K19 ads · 13.3M1913.3MView ads
3829$78.4K – $343K71 ads · 9.8M719.8MView ads
3847
SensodyneHealthcarePL
$141K – $338K19 ads · 28.2M1928.2MView ads
3854
DrägerHealthcareDE
$25.3K – $337K31 ads · 8.4M318.4MView ads
3862$26.9K – $336K65 ads · 13.4M6513.4MView ads

Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.