The large "200€ DI CASHBACK" text and the "1 anno di abbonamento GRATIS" offer.

The ad opens with a bright yellow background and animated graphics. A smartphone displays the Telepass app interface, showing various services like ski passes, car sharing, and electric scooters. A Telepass device is shown next to the phone. The scene transitions to a toll booth with multiple cars queuing. A yellow Fiat 500 drives through the Telepass lane, triggering a successful transaction with fireworks. The ad then shows a person at a gas station using their phone to pay for fuel, followed by a celebratory scene with people receiving a trophy. The ad concludes with the Telepass logo and slogan.