Stepstone YouTube ads and video campaign examples

#2472 YouTube advertiser by spendB2B ServicesGermanyVerify on Google Ads Transparency Center

Stepstone is an online job portal and recruitment platform that connects job seekers with employers. Across 2 markets, its YouTube advertising features 20+ ads and 26.8M views, focusing heavily on B2B hiring solutions, talent search, and recruiting subscription models.

Est. total spend
$215K – $725K
All-time, estimated range
Ads indexed
24
Total views
26.8M
Markets
2
Countries the ads ran in

Most-viewed Stepstone YouTube ads

Top 20 by views · list updated

See all 24 Stepstone ads

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About Stepstone

Stepstone is an online job portal and recruitment platform operating primarily in Germany and across Europe. The platform connects job seekers with employers, offering job advertising, candidate searching, employer branding services, and salary data analysis. Founded in 1996, the company is headquartered in Düsseldorf, Germany, and operates as part of The Stepstone Group, a subsidiary of Axel Springer.

Company
The Stepstone Group Deutschland GmbH
Category
Online recruitment portal
Headquarters
Germany
Advertises in
2 countries

Stepstone YouTube ads — FAQ

Stepstone is a German online recruitment platform and job portal operated by The Stepstone Group Deutschland GmbH. It provides hiring services connecting employers with job seekers, including job postings, candidate search tools, and employer branding.
Stepstone's YouTube ads focus on employer recruitment solutions. Key themes include finding the right talent for all types of jobs, recruiting skilled workers cost-effectively, and subscription-based hiring models for businesses.
Stepstone relies predominantly on horizontal video formats, with occasional vertical videos. Most of the video spots run between 16 and 30 seconds, accompanied by shorter ads lasting 15 seconds or less.
Stepstone advertises exclusively in German on YouTube, targeting audiences seeking employment and recruiting services in Germany.
AdSee has indexed 24 YouTube ads from Stepstone, with 26.8M views in total, shown in 2 countries.
Stepstone's YouTube ads in the AdSee library ran most often in Germany and France.
AdSee estimates Stepstone's YouTube ad spend at $215K – $725K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Stepstone.
The most-viewed Stepstone ad in the AdSee library is “Stepstone — Einfach die richtigen Talente finden - für alle Jobs!”, with 3.8M views on YouTube.
Stepstone's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR07114595579019132929?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.