Smania YouTube ads and video campaigns

#551 YouTube advertiser by spendRetail EcommerceSloveniaVerify on Google Ads Transparency Center

Smania is a cross-border e-commerce retailer selling consumer goods, home and garden tools, electronics, and lifestyle accessories. Its YouTube advertising footprint includes 400+ ads and 184M views across 15 markets, highlighting practical home improvement solutions like mold removers, sealants, and DIY renovation products.

Est. total spend
$552K – $5.0M
All-time, estimated range
Ads indexed
454
Total views
184M
Markets
15
Countries the ads ran in

Most-viewed Smania YouTube ads

Top 20 by views · list updated

See all 454 Smania ads

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About Smania

Smania is a pan-European e-commerce platform offering a broad selection of general consumer goods, home and garden products, electronics, and lifestyle accessories. Operated by Slovenian company DFVU d.o.o., the store serves retail customers across more than 20 European countries as well as wholesale buyers. Founded in 2015, it operates as a multi-category cross-border online retailer.

Company
DFVU d.o.o.
Category
Consumer goods online store
Headquarters
Slovenia
Advertises in
15 countries

Smania YouTube ads — FAQ

Smania is a pan-European e-commerce retailer offering consumer goods, home and garden products, electronics, and lifestyle accessories. Operated by Slovenian company DFVU d.o.o., it serves retail and wholesale customers across Europe.
Smania's YouTube ads primarily focus on home improvement, cleaning, and maintenance products. Featured items include wall mold removal gels, pipe dredging agents, rust removers, DIY tile and tub refinishing paint, sealant demonstrations, and home storage units.
Smania relies heavily on vertical, Shorts-style video ads alongside some horizontal spots. Most of these advertisements are short, typically running for 30 seconds or less.
Smania advertises primarily in English, with a smaller portion of its YouTube video ads appearing in Chinese.
AdSee has indexed 454 YouTube ads from Smania, with 184M views in total, shown in 15 countries.
Smania's YouTube ads in the AdSee library ran most often in Croatia, Romania, Hungary, Slovakia and Slovenia. In total they were shown in 15 countries.
AdSee estimates Smania's YouTube ad spend at $552K – $5.0M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Smania.
The most-viewed Smania ad in the AdSee library is “Wall Mold Remover — Effective Mold Removal”, with 6.3M views on YouTube.
Smania's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR18316848869515722753?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.