The initial offer "Get $75 to do good" is visually prominent.

The ad opens with a graphic showing "Peak Perks" and "Get $75 to do good." A circular graphic animates around the text. A brief clip of a happy couple is shown in a circle. The scene transitions to show a power line tower in a field, with text "Over 173 megawatts saved." The number changes to "Over 200 megawatts saved." Then, the scene shifts to an aerial view of a suburban neighborhood. The text changes to "Over 275 thousand participants." This is followed by "Across ALL cities in Ontario." The ad then shows "Big impact, Small tweaks" with images of smart thermostats. Finally, a website address is displayed.