RIMOWA YouTube ads: video campaigns and creative examples

#334 YouTube advertiser by spendRetail EcommerceVerify on Google Ads Transparency Center

RIMOWA is a German manufacturer of premium aluminum and polycarbonate luggage, travel bags, and accessories. With 100+ video ads generating over 174M views across 32 markets, its YouTube advertising emphasizes luxury luggage design, suitcase customization, and premium travel accessories.

Est. total spend
$347K – $8.7M
All-time, estimated range
Ads indexed
113
Total views
174M
Markets
32
Countries the ads ran in

Most-viewed RIMOWA YouTube ads

Top 20 by views · list updated

RIMOWA — RIMOWA — Luxury Luggage and Accessories (YouTube video ad)0:06

RIMOWA

RIMOWA — Luxury Luggage and Accessories

19.5M views
RIMOWA — RIMOWA — Luxury Luggage (YouTube video ad)0:06

RIMOWA

RIMOWA — Luxury Luggage

17.2M views
RIMOWA — Rimowa (YouTube video ad)0:15

RIMOWA

Rimowa

13.7M views
RIMOWA — Rimowa — Luxury Luggage and Accessories (YouTube video ad)0:15

RIMOWA

Rimowa — Luxury Luggage and Accessories

12.8M views
RIMOWA — Rimowa Suitcase Customization (YouTube video ad)0:17

RIMOWA

Rimowa Suitcase Customization

10.9M views
RIMOWA — Rimowa — Luxury Luggage and Tote Bag (YouTube video ad)0:06

RIMOWA

Rimowa — Luxury Luggage and Tote Bag

9.2M views
RIMOWA — RIMOWA — Gifts for the Journey Ahead (YouTube video ad)0:06

RIMOWA

RIMOWA — Gifts for the Journey Ahead

8.9M views
RIMOWA — RIMOWA (YouTube video ad)0:15

RIMOWA

RIMOWA

8.7M views
RIMOWA — RIMOWA — Luxury Luggage and Design (YouTube video ad)0:06

RIMOWA

RIMOWA — Luxury Luggage and Design

8.6M views
RIMOWA — Rimowa — Luxury Luggage and Handbags (YouTube video ad)0:15

RIMOWA

Rimowa — Luxury Luggage and Handbags

6.9M views
RIMOWA — RIMOWA — Luxury Luggage (YouTube video ad)0:15

RIMOWA

RIMOWA — Luxury Luggage

5.7M views
RIMOWA — RIMOWA — Luxury Luggage and Bags (YouTube video ad)0:06

RIMOWA

RIMOWA — Luxury Luggage and Bags

4.8M views
RIMOWA — Rimowa — Luggage and Accessories (YouTube video ad)0:06

RIMOWA

Rimowa — Luggage and Accessories

4.7M views
RIMOWA — RIMOWA (YouTube video ad)0:15

RIMOWA

RIMOWA

4.7M views
RIMOWA — RIMOWA: For a Lifetime of Lives (YouTube video ad)0:15

RIMOWA

RIMOWA: For a Lifetime of Lives

4.1M views
RIMOWA — RIMOWA — L'histoire s'écrit en mouvement (YouTube video ad)0:15

RIMOWA

RIMOWA — L'histoire s'écrit en mouvement

3.7M views
RIMOWA — RIMOWA — Engineered for Life (YouTube video ad)0:15

RIMOWA

RIMOWA — Engineered for Life

3.5M views
RIMOWA — RIMOWA — L'Histoire S'écrit En Mouvement (YouTube video ad)0:15

RIMOWA

RIMOWA — L'Histoire S'écrit En Mouvement

2.3M views
RIMOWA — Rimowa — Luggage as an Airplane (YouTube video ad)0:16

RIMOWA

Rimowa — Luggage as an Airplane

1.4M views
RIMOWA — RIMOWA — Gifts for the Journey Ahead (YouTube video ad)0:10

RIMOWA

RIMOWA — Gifts for the Journey Ahead

1.3M views

See all 113 RIMOWA ads

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About RIMOWA

RIMOWA is a German manufacturer of premium aluminum and polycarbonate luggage, travel bags, and lifestyle accessories. Founded in 1898 in Cologne, the brand is widely recognized for its iconic grooved suitcase design and serves customers globally via flagship boutiques and online stores. RIMOWA has been majority-owned by French luxury group LVMH since 2016.

Company
RIMOWA GmbH
Category
Luxury luggage and travel accessories
Advertises in
32 countries

RIMOWA YouTube ads — FAQ

RIMOWA is a German luxury brand that manufactures aluminum and polycarbonate luggage, travel bags, and lifestyle accessories. Its YouTube ads showcase high-end travel goods, including suitcases, tote bags, and related accessories.
RIMOWA's YouTube ads emphasize luxury luggage, product design, and travel accessories. Recurring themes in the campaigns include suitcase customization, tote bags and handbags, and curated gift selections for journeys.
RIMOWA uses a mix of vertical video and horizontal formats, with vertical spots representing the majority. Most of the brand's video advertisements are short clips running up to 15 seconds.
RIMOWA advertises primarily in English, with additional video campaigns presented in German and French.
AdSee has indexed 113 YouTube ads from RIMOWA, with 174M views in total, shown in 32 countries.
RIMOWA's YouTube ads in the AdSee library ran most often in Germany, France, the United States, Brazil and Australia. In total they were shown in 32 countries.
AdSee estimates RIMOWA's YouTube ad spend at $347K – $8.7M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by RIMOWA.
The most-viewed RIMOWA ad in the AdSee library is “RIMOWA — Luxury Luggage and Accessories”, with 19.5M views on YouTube.
RIMOWA's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR17944785473389985793?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.