A man holding a slim orange wallet and a smartphone, with a large digital clock in the background.
The video opens with a man in a green hoodie sitting in an office setting, with a large digital clock displaying 9:41 in the background. He holds up an orange Ridge wallet and a smartphone, comparing them. The scene then shifts to an office environment with cubicles and desks. The man is shown holding a traditional, thick, black wallet, contrasting it with the slim Ridge wallet. He demonstrates the wallet's RFID blocking feature and its ability to hold multiple cards. The final scenes show the man in a car, using his phone to ping the wallet, which is shown to be attached to his keys. The ad concludes with a product shot of the orange Ridge wallet and a key organizer against an orange background.
